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Pi-Vit® Piwen® officially launches on Tmall Global
Created on 08.21
Recently, Pi-Vit® Paiwen® Vitreous Nutrition Tablets, an eye nutrition brand under Italy's Pizeta Pharma, officially launched on Tmall Global, bringing Italian eye nutrition options to Chinese consumers through a more formal and convenient cross-border channel.
One of the core competitive advantages of Pi-Vit® Paiwen® is its key ingredient, BioCell Collagen®.
Unlike common single collagen, BioCell Collagen® is derived from chicken sternal cartilage, forming a composite nutritional structure composed of hydrolyzed Type II collagen, chondroitin sulfate, and hyaluronic acid. With years of research, development, and application accumulation, the U.S. patented ingredient BioCell Collagen® has over 20 years of usage experience and is supported by U.S. FDA GRAS ingredient certification, serving as an important pillar of Pi-Vit formula quality.
On this basis, Pi-Vit scientifically combines BioCell Collagen® with hyaluronic acid, grape seed extract, vitamin E, glucosamine, magnesium, and vitamin B6, building a daily eye nutrition solution from two dimensions: structural nutrition and antioxidant nutrition.
Beyond quality, market presence is also an important part of brand strength.
Pi-Vit® Paiwen® has established sales coverage in over 20 countries and regions, and is available on multiple online platforms and offline pharmacy channels in Italy; in the Chinese market, it has also accumulated over 10 years of user reputation and sustained repurchase foundation.
At the same time, Pizeta Pharma insists on Italian origin, emphasizes raw material selection and production standards, and holds ISO and GMP-related certifications, applying strict quality management throughout product R&D and production.
This official launch on Tmall Global is an important step for Pi-Vit® Paiwen® to further improve its formal channels in the Chinese market.
From Italian quality to global market recognition; from core raw materials to rigorous formulations.
Pi-Vit® Paiwen® hopes to help more consumers rediscover eye nutrition and make professional eye nutrition choices simpler and more reassuring.
Pi-Vit® Paiwen® — Youthful eyes start with vitreous nutrition.
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